Convenience has long given shape to our everyday lives – quick and easy access to prepared food, disposable plastic bags, furniture and fashion. The idea of constantly changing one’s look and items around has appealed to young and older people alike for decades. Searching for a deeper meaning and satisfaction, people have been exploring ways of bringing excitement to their everyday by constantly replacing the items they handle each day.
After years of going through disposable items and fashion, the majority of people are left feeling empty, discontent and always in a search of something new, fresh, something to fill a gap left by the waining appeal of past object they owned.
Today, we are starting to see a shift towards a more meaningful existance, one in which the items we own truly define us, define what our believes are. We are starting to choose items that will remain with us in the long term and would easily become our deifning look or signature.
Reusable menstrual cups are some of those items that are starting to define us, starting to give shape to what we stand for as consumers, as indivduals. A menstrual cup is starting to have the power to idenfity us – a conscious consumer interested in sustainable practices and products, a product that will last for years, that will help to elevate our experience, not damper it .. a product that will do more good than harm.
Disposable products are leaving the user feeling cheap, reusable, empty, and questioning this ever-growing mass-production of unnecessary stuff. Cups are functional objects – they define our intention to only consume products that do not harm the environment, or our own health, unnecessarily.
The future is starting to take shape in reusbale, conscioylsy-made and healthy products that leave us feeling like we are doing our part in ensuring that we offer a better future to those to come.